一家几年前大多数投资者从未听说过的移动游戏公司，没有人谈论过AppLovin这家公司，它是如何做到的呢？如果你现在上X，你会看到很多关于AppLovin的消息，因为该股在最近一次财报发布后下跌了38%左右。
how did a mobile gaming company that most investors had never heard of prior to a few years ago, no one had ever talked about the company AppLovin. If you go on X right now, you're gonna see a lot about AppLovin because the stock fell 38% or around there after their most recent earnings report.
但这家小公司是如何在数字广告领域开辟出一片天地的呢？我们将打好基础并逐步展开，因为这样你才能理解这一切是如何发生的，AppLovin是做什么的，以及它如何与数字广告领域的其他大型参与者竞争。
But how does this small company carve out a niche in digital ads? We'll lay a foundation and build this out because that's how you're gonna understand how this happened, what AppLovin does, and how it plays in this market with other bigger players in digital advertising.