《Lululemon Stock Must be a BUY TODAY!!!》
耐克目前价格便宜；但由于时尚趋势波动，价格可能进一步下跌。
我们最近讨论了运动服装行业，研究了耐克、Lululemon和On，并得出结论：最终一切都归结于客户偏好，当年什么会流行，什么会增长，什么不会增长，这非常非常难以预测。某一年某样东西流行，第二年又是另一样东西。
We recently discussed the sportswear industry, looked at Nike, Lululemon, and On, and concluded that ultimately it comes down to customer preferences first, what will be popular that year, what will grow, and what won't grow, and that's very, very difficult to predict. Something is popular one year, and something else the next year.
问题是，人们买入那些受欢迎的股票，然后当趋势改变时，他们对耐克下跌75%或Lululemon下跌80%感到惊讶。
The problem is that people buy those popular stocks, and then they are surprised when stocks like Nike drop by 75% or Lululemon by 80% when the trend changes.